WHAT IS THE 5IVE UNDER GOD ABOUT?
Determined to redefine contemporary notions of luxury, Atlanta-based brand 5ive under god
pronounced “five under god ”creates a new
reinterpretation of one Nation under God,
indivisible, with Liberty and Justice for all".
Understated sophistication is remixed with
contemporary nostalgia to carry a timeless
sartorial currency across the brands eclectic
product range. Functional, sportive, and sleek.
Our Message
The message behind the brand is to embrace fearlessness and reject the pursuit of perfection.
It encourages dedicating oneself fully to one's life goals, enjoying the journey, and prioritizing personal fulfilment. It champions bringing ideas to life through action rather than fear, embodying a spirit of rebellion and courage.
Our Mission
5ive Under God is a fashion brand that channels the raw, unfiltered experiences of those raised in challenging environments. Determined to redefine contemporary notions of luxury, this Atlanta based brand creates a new interpretation of "One Nationunder God, indivisible, with Liberty and Justice for all."
We aim to champion the youth who assert their presence through fashion and an unapologetic pursuit of success, regardless of their circumstances. Our brand seeks to illuminate the perspectives, style, history, and culture of the new generation.